Impact of Online Reviews in E-tailer Platforms

Stuart School of Business research presentation by: Harold L. Stuart Endowed Chair in Business Siva K. Balasubramanian and Zheng Zhou, Lewis University

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Room 470, Conviser Law Center, 565 West Adams Street, Chicago
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Impact of Online Reviews in E-tailer Platforms: The Influence of Platform, Reviewer, and Review Characteristics on Overall Product Ratings and Purchase Intentions

  • Harold L. Stuart Endowed Chair in Business Siva K. Balasubramanian
  • Zheng Zhou (Ph.D. Management Science ’20), Assistant Professor of Business Analytics, Lewis University

All ÀÏÍõÂÛ̳ faculty, students, and staff are invited to attend.

The Friday Research Presentations series showcases ongoing academic research projects conducted by Stuart School of Business faculty and students, as well as guest presentations by ÀÏÍõÂÛ̳ colleagues, business professionals, and faculty from other leading business schools.

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